Choosing the Best Sign Material for Outdoor Signsboard
Outdoor Signsboard is a brilliant investment for any business. But to make sure you get returns on your investment, you need to consider it from all angles. In this case, it includes paying attention to how it is constructed to make sure that you get signs that are durable and reliable. Read our guide on choosing the best sign material for outdoor signs. We’ll cover everything from selecting a product to additional tips for protecting the boards.
What’s the point of outdoor signs?
Outdoor signsboard will play a critical role in the advertising strategy of most brick-n-mortar businesses. They are a fundamental part of the “face” of your brand. These signs are incredibly versatile. You can use them for a variety of purposes and goals, depending on your business and its requirements.
Some of the recommended uses for outdoor signs are:
- To promote your business, products, services, or events
- Increase brand awareness and recognition
- To give directions
- As health and safety signs
- Attract customers
Types of outdoor signs
Before we get to the materials for signage, let’s look at the products you can choose from. You can divide the signs into different categories. First, some of the products that we will mention can also work indoors. However, some of them are the most effective if you use them outdoors. Second, you need to decide whether you want a sign that is a permanent or temporary solution. But also consider whether you want one that is mobile or not.
The following are some of the most popular options:
- Pylon signs
- Window graphics
- Pole signs
- Monument signs
- Channel letters
- Illuminated sign boxes
- Vehicle graphics
- LED message centers
How to choose the material for an outdoor sign?
Decisions, decisions. There are so many choices to make that you can often get completely overwhelmed and confused. One way to navigate this is to accurately define what you need to get out of the sign. A pro tip is to work through the following factors to make sure that you choose the best sign material for outdoor signsboard.
As you might guess, a crucial consideration for outdoor signsboard. is the weather. You don’t want your signage and your money to blow away in the first storm. But you also want to protect your sign from longer-lasting conditions. That’s why you always need to keep the local climate in mind. Is your area windy? Does it rain regularly? And so on .You should try to choose a material that is resistant to the conditions it will face. Luckily, signage companies have a whole range of options to help you get signs that will remain intact as long as possible.
Cleaning and maintenance
One factor that you need to consider is cleaning and maintenance. You won’t always be able to mount the sign and leave it. Imagine a dust storm. It will probably leave your boards covered in dust and debris. But daily dirt can also build up and obscure the surface of the signs, not to mention the damage caused by vandalism. Therefore, you should think about using materials that are low maintenance and that you can easily clean.
Ask yourself, how long do you need the sign to last? Most of the time, people will try to choose a material that will last as long as possible. However, this might not always be necessary. For example, you will only need to use some signs for a short time, as products for events .You might also want to replace promotional signage more regularly than other types like wayfinding boards. So check whether the product will suit your timeline.
Repairs and replacements
Unfortunately, you need to prepare for potential damage. Even the most durable materials aren’t invincible. We recommend that you investigate what kind of damage each of the mediums is prone to. For example, aluminum often bends or dents. On top of this, you should find out whether you can repair the signs, and if so, how? Some materials like acrylic might be very durable, but you can’t fix them when they chip or crack, so you will need to replace them.
UV exposure deserves a whole section of its own. In some cases, this will be a bit of a catch 22. You will need sunlight to see signage that isn’t illuminated. But over time, it can wear down many types of signs. Significantly, it can cause the colors and graphics on the board to fade. This can make your once-perfect boards difficult to read and ugly to boot. If your sign will be directly exposed to sunlight throughout the day, investigate UV-resistant materials or at least treatments and finishes.